Welcome to Auer Steel - Neenah

Map to new Location

Welcome Neenah customers to Auer Steel.
This site is dedicated to the availability of information when you need it. You can find:

• Current Promotions
• Your pricing & statements
• Online order entry
• New Product Information
• Upcoming Training Classes
• Industry Information
• Bryant Dealer Information
• and much, much more

Protected Areas:
Some of the sections of this site are password protected. You must have an account with Auer Steel to see these areas. Contact the following people for your access information:
- Online Order Entry: Ellen Van Lannen 888-203-3445
- Promotion/Dealer Access: Tina Seibold 800.242.0406 Ex: 206

Contact Us
To reach any of our employees, call 888.203.3445. All office employees can be reached via email by using the following example: first name.last name@auersteel.com.

NEW Mailing Address:
Auer Steel & Heating Supply Co.
785 CTY Rd CB, Suite 200
Neenah, WI 54956

Our History

Auer Steel & Heating Supply Co. is a full-service distributor of high quality indoor comfort products, featuring the Bryant, Carrier (Milwaukee only) and Payne brands of furnaces, air conditioners, humidifiers, air cleaners, heat & energy recovery ventilators, controls and other accessories.

The company began in 1940 in Milwaukee, when Don Curtes, Sr. founded the business on his philosophy of superior customer service. Now, fifty-nine years and two generations later, the Curtes family still owns and operates Auer Steel with the same valued-added service ideals.

During the late 1980's and early 1990's, Auer Steel opened four satellite branch operations to provide even better service to its customers. Although our Carrier/Bryant/Payne product lines are limited to Southeastern Wisconsin, we will gladly ship other products throughout the state.

May 1995 brought the expansion of Auer Steel to the Twin Cities of Minneapolis and St. Paul. From its new location in suburban New Hope, Auer Steel/Twin Cities now serves customers in its newest territory, which includes nearly all of Minnesota, eastern North Dakota and northwestern Wisconsin.

November, 2004 brought us to our current growth phase with the acquisition of the Bryant distributor in the Appleton, Green Bay, Wausau, northeastern Wisconsin and western Upper Michigan.